Qualitative study on perception of parents, pan shop vendor’s and teachers about tobacco use among school going students to understand the reason of tobacco use.
Background: Tobacco use among school children is a serious problem in India. This study aims to understand the perception of parents, pan shop vendor’s and teachers about tobacco use among school-going students in South Mumbai.
Methods: Qualitative in-depth interviews were conducted in South Mumbai among pan shop vendors, parents, and teachers to understand the reason for tobacco use among school going children.
Results: Qualitative analysis revealed that students consume tobacco because of their family background, peer pressure, bad friendship, TV and media. Washrooms and rooftops are common for tobacco consumption; they use tobacco to create an identity that of an adult or mature person. Students force each other for having a minimum one puff of cigarette and hookah.
Conclusion: Awareness programs through intervention should be implemented among students to educate them about the health risks associated with tobacco consumption and alternative safe methods to create a positive identity.
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